Course on Artificial Intelligence: will AI replace human staff?

The term Artificial Intelligence has been heard by everyone, but it isn’t always clear what stands behind these two words. Really, what is it? How exactly does it work, how is it used in 2024? Read our article to learn more about what AI is, its benefits, a wide range of applications and AI vs humans — if and how it threatens human agents nowadays.

What is Artificial Intelligence

Artificial Intelligence (AI) is the mimic of a human one that is programmed to think, make decisions and perform like people do.

Narrow AI is met everywhere today and refers to systems that are designed for one-type tasks and are limited to such tasks only. Its features are: narrow understanding and learning capabilities, no possibility for reasoning or exhibiting human-level intelligence, used to automate tasks, improve efficiency, and provide insights in various industries.

General AI — the term is available already, however the tool itself is the privilege of the future. The key difference between general artificial intelligence and narrow will be the ability to think independently and act like a person. It is assumed that the general AI will be able to learn and conduct a huge amount of intellectual work every day.

Shortly, — Narrow AI can play chess with you, but will not translate the text from one language into another, General AI will be able to perform both, and even far more and simultaneously.

We see that Artificial Intelligence is evolving at a lightning speed and its impact on employment is an issue of concern nowadays. With advancements in technology, it is possible for AI to replace certain human functions.

With a huge variety of use cases, the list of AI advantages is also various and huge. We will reveal the most important benefits that it brings for businesses.

What can AI bring into business communications

Processes automation and efficiency
24/7 availability, quick assistance, no errors — all these significantly boost the productivity of your business procedures and communication with customers as well as an internal one.

Time and money economy
AI does not get tired, bored, sick, etc. Artificial intelligence can analyze huge data volumes in a blink of an eye, such tasks take hours for human beings. With process automation, the reduction of error, and AI’s capabilities, you can not only save money on otherwise expensive business processes but also increase revenue.

Customers’ experience improvement
AI-powered gathering and analyzing of client data and behavior — browsing and shopping history, social media subscriptions, demographic, location, etc., is used to identify each customer’s unique preferences to offer recommendations.

Data collection and analysis
AI technologies significantly impact data analysis, enabling outstanding capabilities to extract and evaluate valuable information. Adopting AI allows businesses to make data-based decisions and verify marketing strategies.

Scalability
AI-powered technologies have the potential to make a difference, adapting to high workloads and scaling as needed.

According to Future of Jobs Report, the market for artificial intelligence will be beyond 184 billion U.S. dollars in 2024 — a considerable jump of nearly 50 billion compared to 2023. This staggering growth is expected to continue with the market racing past 826 billion U.S. dollars in 2030. 97 million — number of global jobs created by AI in 2025. 85 million – number of global jobs displaced by AI in 2025.

It goes without saying that AI implementation is beneficial for businesses — saving time / money / human resources, improving business intelligence, boosting productivity and labor efficiency, maximizing the quality of customer service and clients’ loyalty, etc. However, it remains a tool, one that requires careful management and ethical considerations to ensure that its impact is positive.

What steps to undertake for successful AI introduction

1. Evaluate if your business really needs it. To include AI technologies into your company processes needs investments. Make sure that the innovation will recoup your costs.

2. Choose AI tools satisfying your goals and requirements. AI nowadays offers a wide range of functionality and tools. The choice of concrete instruments will depend on your goals.

3. Arrange staff training. Your team needs to exactly know how to deal with AI and manage its functionality.

4. Start with small projects to evaluate the performance. You will test and learn the technology and then will be able to scale.

5. Monitor and analyze AI performance on a regular basis. You will be able to implement the obtained information for AI use optimization and improvement.

Last but not least: apply to professional providers of the services. Experienced partner will help you to choose the tools best fitting your needs.

ImLink offers you an expert approach on how you can implement automation into your communication strategy with customers. Get a quote and start using smart technologies with all the benefits!

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